The advocate & the practice
An independent legal practice focused on media, intellectual property and the commercial relationships of the creator economy.
Professional informationAbout the practice
Inkright Advisory is a legal advisory practice led by Harshvardhan Mudgal, Advocate, focused on influencers, digital creators and creator-led brands.
Its connected areas of work include brand and talent agreements, intellectual property, media and entertainment, business structuring, licensing and disputes.
The aim is to understand both the creative context and the terms of the commercial relationship: what is being created, what is being promised, who owns it and how it may be used.
Member of the Delhi High Court Bar Association. Regulated under the Advocates Act, 1961.
Professional correspondenceRead chamber dispatchesChamber Notes & Commentary
Practice papers exploring regulatory shifts, courtroom precedents, and commercial structures across India’s media and creator economy.
How recent landmark orders protecting personality rights create a powerful defense against non-consensual AI deepfakes and commercial likeness cloning for digital creators.
Read Practice PaperA breakdown of statutory disclosure requirements under consumer protection guidelines, health claim liabilities, and the sharp boundaries governing endorsements.
Read Practice PaperWhy influencers launching D2C consumer brands must never assign their personal name trademark to the operating company without a conditional, milestone-linked licensing architecture.
Read Practice Paper